Great Marketing Quotes

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.

- Peter Drucker 

Try not to become a man of success but rather a man of value. 

-Albert Einstein

Great wisdom not applied to action and behavior is meaningless data. 

-Peter Drucker

Customers can’t always tell you what they want, but they can always tell you what’s wrong. 

-Carly Fiona on the Entrepreneurial Thought Leaders podcast

If you want to understand how a lion hunts don’t go to the zoo. Go to the jungle. 

-Jim Stengel CMO of P&G

It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change. 

-Charles Darwin

“If content is king, then conversion is queen.” -John Munsell

“Where there is friction there is opportunity. Either you solve it for your customers today or a competitor will do it tomorrow” -Bryan Eisenberg

“Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.” -Leo Burnett

“That which is measured improves.” -Karl Pearson

“Don’t test the depth of a river with both feet.” -Boganzi Andrew, African Proverb

“If you double the number of experiments you do per year, you’re going to double your inventiveness.” -Jeff Bezos

“The best thing about a failed A/B test is that it kicks you in the crotch, reddens your cheeks and makes you try harder the next time.” -Oli Gardner

“Don’t bid more than you can afford! More often than not, the top position isn’t the most profitable.” -Aaron Levy

“Social media are tools. Real time is a mindset.” -David Scott

“Our head of social media is the customer.” -McDonald’s

“I hear YouTube, Twitter and Facebook are merging to form a super Social Media site – YouTwitFace.” -Conan O’Brien (just because it is too funny!)

“There are countless ways to build lists, but trust is what builds relationships.” -Hunter Boyle

“A small list that wants exactly what you’re offering is better than a bigger list that isn’t committed.” -Ramsay Leimenstoll

“Making your prospects feel like they have an exclusive membership in a club makes lead generation a positive customer experience.” -Eric Bower

“The lead generation process starts by finding out where your target marketing ‘lives’ on the web.” 

-Wayne Davis

“90% of your effort should go into creating great content, and 10% into link building.” 

-Cyrus Shepard

“The difference between winning and losing is most often not quitting.” 

-Walt Disney

“When all things are equal people buy price! When all things aren’t equal people buy value.”

-Peter Ramsden

“Creativity comes from a conflict of ideas” -Donatella Versace

“Do not wait to strike till the iron is hot; but make it hot by striking.” -William B. Sprague

“The customer isn’t always right. But if you don’t listen to them, your product won’t be either.” -Oli Gardner

“A comedian can’t stand in front of an audience and tell them he’s funny. He has to tell the joke and let them decide.” -Doug Brown