The Four Classes

 There are four classes of people in India:

 

1.       The Base Line: With a majority of Indians who are survivors and are looking only for their daily needs.

2.       The Secondary Line: These are the second largest group who can manage their daily needs but look to securing the future.

3.       The Third Line: These are well-off with finances and can also look to a comfortable financial life

The Fourth Line: The ultra rich and who have the resources to get the best in life.

This is something I wrote for a client but it applies to everyone.

A data scientist like Dominic Porres, my last nephew, might be able to make more sense of it.

The FMCG and other sectors, Pharma for one,  can aim for all.

The financial sector, education and some others would aim for the second an third.

Luxury brands can aim for the third and fourth.